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Audiovisual commercial communication and new advertising techniques in the audiovisual on demand services
Authors:
- Katarzyna Klafkowska-Waśniowska
- Record ID
- UAM2c90b6879ec645878a7c24de9bd63a2f
- Author
- Pages
- 313-326
- Publication size in sheets
- 0.65
- Book
- Sobczak Jacek, Jacek Sobczak Skrzypczak Jędrzej Antoni Jędrzej Antoni Skrzypczak (eds.): Professionalism in Journalism in the Era of New Media, 2015, Logos Verlag Berlin, 333 p., ISBN 9783832541781
- Keywords in Polish
- media audiowizualne, prawo Unii Europejskiej, reklama, nowe technologie
- Language
- (en) English
- Score (nominal)
- 0
- Score
- = 0.0, 29-10-2021, MonographChapterAuthor
- Uniform Resource Identifier
- https://researchportal.amu.edu.pl/info/article/UAM2c90b6879ec645878a7c24de9bd63a2f/
- URN
urn:amu-prod:UAM2c90b6879ec645878a7c24de9bd63a2f
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