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Multimodal message coherence on the example of live report

Agata Karaśkiewicz

Abstract

In spite of extensive investigation of coherence in text and discourse, a comprehensive model of coherence mechanisms in the production and perception of multimodal communicates has not emerged so far. In the present work, an adaptation of Event Indexing Model by Zvaan and Radvansky (1998) is proposed for a particular type of communicate, i.e. a short live television report. The approach of Zvaan and Radvansky is discussed in detail and extended with components necessary for its application to such a communicate. In further steps, own empirical research is described in which reactions of viewers to various types of coherence distortions in short live reports were studied. Incoherencies were deliberately introduced in the material specifically produced for the purpose of this study. A more precise understanding of multimodal coherence in media communicate is proposed along with its theoretical frames and methods of measurement. This approach encompasses both the process of production and perception as well as interpretation by the addressee. It can find applications in the analysis of perception of television programmes but also in the process of their production.
Record ID
UAMc2295a8230414a54b940cacf0a52f39c
Diploma type
Doctor of Philosophy
Author
Agata Karaśkiewicz Agata Karaśkiewicz,, Undefined Affiliation
Title in Polish
Spójność multimodalnego przekazu reporterskiego w krótkiej relacji telewizyjnej "na żywo"
Title in English
Multimodal message coherence on the example of live report
Language
pol (pl) Polish
Certifying Unit
Faculty of Modern Languages and Literatures (SNoJiL/WN/FoMLaL) [Not active]
Discipline
linguistics / (humanities) / (humanities)
Status
Finished
Year of creation
2016
Start date
18-10-2016
Defense Date
18-10-2016
Title date
18-10-2016
Supervisor
URL
http://hdl.handle.net/10593/15001 Opening in a new tab
Keywords in English
multimodal message; coherence; live report; situation model; message understanding
Abstract in English
In spite of extensive investigation of coherence in text and discourse, a comprehensive model of coherence mechanisms in the production and perception of multimodal communicates has not emerged so far. In the present work, an adaptation of Event Indexing Model by Zvaan and Radvansky (1998) is proposed for a particular type of communicate, i.e. a short live television report. The approach of Zvaan and Radvansky is discussed in detail and extended with components necessary for its application to such a communicate. In further steps, own empirical research is described in which reactions of viewers to various types of coherence distortions in short live reports were studied. Incoherencies were deliberately introduced in the material specifically produced for the purpose of this study. A more precise understanding of multimodal coherence in media communicate is proposed along with its theoretical frames and methods of measurement. This approach encompasses both the process of production and perception as well as interpretation by the addressee. It can find applications in the analysis of perception of television programmes but also in the process of their production.

Uniform Resource Identifier
https://researchportal.amu.edu.pl/info/phd/UAMc2295a8230414a54b940cacf0a52f39c/
URN
urn:amu-prod:UAMc2295a8230414a54b940cacf0a52f39c

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